Our World by matcha
Since 2015, we have offered matcha in our range and we are constantly trying to develop and improve with new exciting flavors and cultivars.
Renée's travels to the Japanese tea fields have created a mountain of knowledge and new ideas. They have laid the foundation for us to appreciate different types of matcha. We strive to offer a broad flavor profile of organic matcha from Japanese tea farms that fundamentally respect the tea leaf.
Single Cultivar Matcha
Ceremonial & latte grade
Matcha questions & answers
How hot should the water be?
Heat the tea water to 70 – 80 °C. Hotter can result in scalding and the matcha will become too bitter.
Tip!
Heat the matcha bowl with hot water, this will help the matcha stay warm longer.
Why should matcha be organic?
Because you drink the whole tea leaf in powdered form, organic matcha reduces the risk of ingesting pesticides and synthetic chemicals.
Organic matcha provides a deeper and fuller flavor experience, rather than an overly refined and artificial sweetness that comes from the use of artificial fertilizers.
How do I store my matcha powder correctly?
Matcha is sensitive to light, air, moisture and heat, which can impair both taste and shelf life. To protect the matcha powder, it should be stored in an airtight container, preferably metal or dark glass, to minimize exposure to light and air.
Many of the most dedicated tea enthusiasts in Japan store matcha in the refrigerator, where the cool temperature helps preserve both color and flavor.
How should I care for my bamboo whisk?
Place the matcha whisk in a bowl of warm water before use to soften the bamboo straws. If the whisk is new, the bud in the center will open like a flower.
What does single origin matcha mean?
Single origin means that all raw materials come from one and the same tea farm. This premium matcha has been grown and produced by the same family for many generations, resulting in a unique and authentic product.
Is my matcha really handpicked?
It's rare to find truly hand-picked matcha outside of Japan, and for good reason. It's an incredibly time-consuming process, and less than 5% of all tea farms in Japan are hand-picked.
Matcha is most often handpicked to be used for "competition matcha" and is rarely organic
First, second, third harvest – what's the difference?
Because new leaves continue to bud after others are picked, tea can be harvested 2 or 3 times a year.
The amount of theanine decreases and the leaves become coarser with each harvest, and you can also see a clear color difference.
Does matcha only come from Japan?
Matcha is grown in large parts of Asia, mainly Japan, Korea and China.
With Japan being the very best on the market, in other countries you will find matcha of lower quality where the tea plant is often not shaded.
With Japan being the absolute best on the market, you can often be sure that it hasn't been cheated.